SMM INSTAGRAM CASE

THE MOST ATMOSPHERIC ZAPORIZHZHYAN
QUEST-ROOM

PROJECT DESCRIPTION

The difficulty about this project was the fact that the client did not have money for promotion and he was quite skeptical about such traffic channels. He is our friend, so we took him for free and decided to show a good result.

TASK:

Increase the number of target audience, make quality posting and come up with interesting ideas.

PROBLEM

Lack of a budget for promotion and client’s skepticism.

WHAT DID WEDO

We decided to work out the target audience qualitatively. We tested all 3 methods of collecting TA, naturally collected, not only in Instagram. Best of all we showed ourselves to TA that we collected in Vkontakte, it gave a good response. We did not work with other profiles (as there was limited budget), so we ordered a mini photo session and decided to lure and interest people exactly with the content.

WHAT DID WE DO

WORK STAGES

  • Create and design a page
  • Fill the page with content
  • Attract targeted subscribers
  • Launch advertising posts leading to the main page
  • Publish advertising posts for account
  • Account maintenance and work with the audience

GOT A RESULT

# =

RESULTS

NUMBER OF SUBSCRIBERS

/

6 622

WORK PERIOD

/

2 month

The first month of swinging was the heaviest, and then it went to be more fun. Posts got up to 300 likes.

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