Case SMM
6622
followers
2
month of work
Project description
A feature of this project was the fact that the customer did not have money for promotion, moreover, he was skeptical about such channels for traffic in general. He is our friend, so we took him for free and decided to show a good result.
A TASK
Increase the number of target people, engage in high-quality posting and come up with interesting ideas.
PROBLEM
Lack of budget for promotion and customer’s skepticism.
WHAT WE DID
We decided to qualitatively work out the target audience. We tested all 3 methods of collecting target audience, of course, we collected not only on Instagram. The target audience, which we collected from Vkontakte, showed itself best of all, it gave a cool response. We did not work with other profiles (because we were limited in the budget), therefore, we ordered a mini photo session and decided to get people interested in content.
Summing up
The first month of the buildup was the hardest, then it got more fun. The posts got up to 300 likes.
6622
followers
2
month of work
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