Case Facebook/Instagram
$363 400
Budget a year
466697
Leads
$0.77
Average cost
for lead
Introduction
TA:
coaches, psychologists
GEO:
CIS
KPI:
$0.66 - $1.3
Big budgets, clear KPI and 100% involvement in all client products. It is with these words that one can characterize the work with the Dovlatov Center company in one sentence. We have been driving traffic to the client for a year and a half. And now it’s time to “open” the advertising cabinet and show the results.
Working process
We started the work with a minimum package and driving traffic to 3 funnels. The percentage of discrepancies in KPI was minimal, which indicates well-designed landing pages.
It only remained to give traffic within the KPI. But part of the projects is not enough for us, we are used to being marketing monopolists. Therefore, we were not going to stop there. And having shown the coolest result, we were entrusted with driving traffic to all the client’s products.
From month to month, for two years now, full-fledged work of driving traffic to funnels and landing pages, we have reached an average figure of 58 rubles per lead. KPI varied within $0.66 – $1 depending on the ROI of the funnel itself.
And here are our results for the entire period of work.
Summing up
$363 400
Budget a year
466697
Leads
$0.77
Average cost
for lead
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