About the project:
-
TA:
women 28-50
-
GEO:
Russia, as well as Russian-speaking Europe
-
КРI:
leads up to $0.45.
Case Facebook/Instagram
64659
Registration
marathon
$18,72
Average
registration
cost
5
Months
cooperation
$161 333
Budget
About the project
This is a children’s marathon that takes place over 5 days, where children complete various tasks and post it on Instagram. Children are assessed by specialists. Also, the best have the opportunity to get a role in the series.
Our task is to bring as many interested parents as possible to the webinar at the lowest cost per click, lead and volume.
About the project:
TA:
women 28-50
GEO:
Russia, as well as Russian-speaking Europe
КРI:
leads up to $0.45.
Working process:
We started work on April 23rd. At first they worked with a quiz. Later we launched advertising for the marathon.
We worked with the quiz until May 18, and after that we switched only to a landing page with a marathon.
Here is a screenshot for the entire time of work.
A lot of tests were carried out throughout the work:
Creatives that delivered great results:
Summing up
The reachability to the webinar was 22.9%, the conversion to the sale was 66.67%, which cannot but rejoice, since we got to the right audience. It is more than solvent!
64659
Registration
marathon
$18,72
Average
registration
cost
5
Months
cooperation
$161 333
Budget
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